H2R in Action

How2Recycle Welcomes Frontier Co-Op To Membership

Charlottesville, VA, April 16, 2019 — Frontier Co-op is the latest company to join the quickly growing How2Recycle® Label program. Frontier Co-op offers a full line of products for natural living under the Frontier Co-op, Simply Organic, and Aura Cacia brands.

By using the How2Recycle® label on packaging, Frontier Co-op will be making recycling much easier for consumers by taking the guesswork out of the process. The How2Recycle label not only helps consumers figure out if packaging can be put in the recycling bin, but tells the consumer about any special steps that they should take to prepare the package for recycling, such as removing the pump before recycling the sprayer bottle.

“Recycling isn’t always clear, and can often be confusing,” said Caroline Cox, Project Manager, How2Recycle. “We’re so excited to welcome Frontier Co-op as the most recent company to feature accurate and consistent on packaging recycling instructions for their consumers. By using the How2Recycle label, Frontier Co-op is helping us all recycle more and better.”

Customers will first see the How2Recycle label on Frontier Co-Op’s line of bulk spices later this year.

“We know that environmental sustainability, social responsibility and integrity are important to our member-owners and our consumers, and we try to advance these values with every decision that we make,” said Frontier Co-op Sustainability Manager Alicia Simmons. “By joining How2Recycle, our aim is to effectively provide consumers with the information necessary to dispose of our product packaging in the appropriate waste streams.”

How2Recycle is also unique in that it provides a customized recyclability assessment for each package, and there are thousands of different How2Recycle labels on the market to help address the varied types of packaging in the market today. With each label assigned, How2Recycle provides the member company with insight into how they can improve the recyclability of the package. 

About How2Recycle

The How2Recycle® label is a U.S. and Canada-based standardized labeling system that clearly communicates recycling instructions to the public. Over 120 brand owners and retailers are members of How2Recycle, and tens of thousands of products carry the How2Recycle label in the marketplace. How2Recycle is a project of the Sustainable Packaging Coalition®, a membership-based group that brings together business, educational institutions, and government agencies to collectively broaden the understanding of packaging sustainability and develop meaningful improvements for packaging solutions. For more information, follow us on Twitter @How2Recycle or go to our website at www.How2Recycle.info. Companies interested in joining How2Recycle can visit http://www.how2recycle.info/jo... for more information or contact [email protected].

About Frontier Co-Op

Founded in 1976 and based in Norway, Iowa, Frontier Co-op offers a full line of products for natural living under the Frontier Co-op, Simply Organic, and Aura Cacia brands. Products include culinary herbs, spices and baking flavors; bulk herbs and spices; and aromatherapy products with a wide selection of organics. Frontier Co-op’s goal is to provide consumers with the highest-quality products while supporting and promoting social and environmental responsibility. For more information, visit the co-op's website at www.frontiercoop.com

Anne Elsea

Anne Elsea
Communications Manager

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